Building affordable
healthcare for all

Affordable health insurance

Decent’s founder Nick Soman knows exactly how important it is to have access to healthcare. It’s personal for him. Nick has a rare disorder that has resulted in complete paralysis twice in his life. Here he is in his mid 20s relearning how to walk again.That kind of recovery isn’t possible in America without access to comprehensive medical insurance, something that’s risen in cost 47% since 2011. The system has no incentive to address this spiraling increase, but what if someone built a new one?In 2017 Nick left his job at Gusto to work on that question.

owned and integrated
owned and integrated
owned and integrated
owned and integrated

The story of Decent

Decent started with a simple, important question — why is healthcare so darn expensive? So began Decent’s mission to bring affordable health insurance to all. It may seem a bit of a lofty goal but the need is great and, well, we think we cracked the code.The journey since our 2018 founding in Austin, Texas has been a winding one. Yet, the “longer way” was the right path. Today, Decent is in the business of helping businesses take care of their people. That means health insurance and also payroll, compliance and all that mundane-yet-necessary HR stuff that builds a culture where people want to work.As a professional employment organization (PEO), we can do all of that and more.
Look, most business owners didn’t start a business with the hope of managing employee benefits and payroll paperwork. We did. We nerd out on the boring-but-important stuff.

owned and integrated
owned and integrated
owned and integrated
owned and integrated

Cracking the Code

Size matters when it comes to healthcare costs. We knew that to solve the affordability issue we needed to find a way to band small groups together. We also knew that the 40+ million Americans employed by small businesses have the hardest time accessing affordable healthcare. As a PEO, we solve the size issue. That’s because the PEO model groups employees together of many small businesses to have similar buying power as large employers. Not to mention, we can also offer a whole lot more benefits that small businesses need.But that’s not all. We also designed a health plan that employees like and use — ones built around unlimited free primary care, $0 medical deductibles, and a Texas-based customer support team. In fact, our health plan is the secret sauce that makes Decent the most affordable PEO around

The Decent Journey:

2018

Nick Soman raises an $8 million seed round with a simple idea - affordable health insurance for all. The team is assembled and we get to work.

2019

Decent launches in Austin, Texas offering the affordable health plan option for freelancers

2020

Unfortunate regulatory update forced us to move out of individual space to group space

Decent raises $10 million in a Series A to expand to small businesses

2021

Decent is named Best Place to Work by Inc. Magazine

2022

Decent launches as a PEO to offer more benefits and serve more businesses throughout Texas.

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Find out how PEOs can help your small business do more from outsourcing all that mundane HR paperwork to accessing more affordable benefits.
Joleen Jernigan
Joleen Jernigan

New to a Professional Employer Organization?

Find out how PEOs can help your small business do more from outsourcing all that mundane HR paperwork to accessing more affordable benefits.

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